Monday, August 30, 2010

U2's Bono in the new Louis Vuitton campaign

Just to light a new Louis Vuitton campaign featuring Bono, U2 singer accompanied by his wife Ali Hewson.

In the photographs, taken by renowned photographer Annie Leibovitz that typically conduct campaigns with leading figures of the French house, Bono and his wife appear EconLog signature clothing Edun, both founded in 2005 to foster trade with Africa.

The reason why the star shines because this brand is Louis Vuitton company owns 49% of the image, which is a good way to promote such initiatives.

Under the slogan 'Every Journey Began in Africa' (Every journey begins in Africa), the couple has shown their hand by donating his salary more united in this campaign direferentes NGOs.
In addition, with this campaign will be an exhibition of photographs of the shoot all over the world, whose proceeds will go to the organization Edun.

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