If we counted how many brands Alexa Chung has been the face could have a range of what betting companies have been named one of the it girls of recent years with the intention to be associated with this style, reach your audience and modernize its image. So his union with Maje as new face is very logical.
Maje is one of the firms favorite team Jared and recent expansion is being more than positive, reaching New York in November 2011, while we are left with campaigns and lookbooks like this this summer . The union with Alexa Chung is famous as a clear change in their image.
We wanted to see the full campaign after an initial advance Maje autumn-winter 2012/2013 but in the end playing wait. The first snapshot of the moment Alexa Chung starring and directed by photographer Glen Luchford promises, inspired by the 60 and held in Paris.
By the time we were with the party organized around Maje.