Shift register often the model Laura Ponte. From mysterious brunette and platinum blonde bombshell timid, almost unrecognizable, thanks to the great and surprising campaign more cane products, The Hip Tee.
Some products that are out of the ordinary, in part by price (high to be a shirt), but also by design, succeeded rock spirit based tacks, faded, cuts and colors. The brand is getting made a name among fashion insiders based on the look and famous collaborations as successful as you are doing with the nail polish brand Essie .
The campaign is the result of a great work of the hairdresser and makeup artist Beatriz Matallana (responsible for Hairdresser in Mercedes Benz Fashion Week Madrid for years) and photographer Felix Valiente.